We live in a digital age where social media rules all. It’s grown to the point where people are able to make a living and sustain their lifestyles, all by using social media strategically and with a goal in mind. I’ve spent a while working on my presence to get to where I am, and these books helped me along the way. You should definitely read them if you want to grow into a strong social media presence!
Permission Marketing: Turning Strangers into Friends and Friends into Customers
As you can tell from the title, this book is all about turning your followers into customers and/or an authentically engaged audience. The trick is to not interrupt their timeline, or waste their time, but to rather incentivize them with something that is relevant to them.
Crushing It!: How Great Entrepreneurs Build Their Business and Influence-and How You Can, Too
This book is a blueprint to living your life on your own terms. It chronicles how influencers and entrepreneurs have dedicated themselves to fully understanding social media platforms and using their tools effectively to their advantage. Everyone covered in this book has grown wealthier both financially and personally, all from throwing themselves into their journey.
Start with Why: How Great Leaders Inspire Everyone to Take Action
Inspiring yourself and others always start with WHY. No matter what you’re trying to sell, teach or share, your followers will not buy into any of it unless they understand the WHY behind it all. This book will help you unpack your WHY, and kickstart your journey to success.
Influencer: Building Your Personal Brand in the Age of Social Media
In a sea full of influencers, standing out can seem like an impossible task. This book gives you all the tips, tricks, and tools you need to ensure that your voice is heard and your content is seen.
See You on the Internet: Building Your Small Business with Digital Marketing
Anyone can launch a website or curate a social media feed, but it’s the clever marketing that truly counts. This book gives you a failsafe, tried and tested framework to plan and execute a smart and effective digital strategy for your business or brand.